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Good Trouble

John Lewis, former civil rights activist and United States congressman, called us all to action with the words:

Good trouble, Necessary trouble.

Taking that as our call to action we want to do good work and get into necessary trouble.

The type of trouble that comes from asserting ourselves in and outside of the workplace in away that will bring about positive change for our people.

[updated last - 6/7/2024]

Our Demographics

01.

Page Views

11,242 monthly

4477 unique vistors

02.

Followers

4,269 new monthly

03.

Leads

104 Monthly

04.

Engagement Rate 

10% 

05.

Total Posts

31 monthly

*average for others is 1 per week

Cities

01.

New York

02.

Washington DC-Baltimore

03.

Atlanta Metro

04.

Dallas-Fort Worth Metro

05.

Chicago

Top Job Function

Business Development 15.9%

Human Resources 7.8%

Operations 7.3%
Education 6.2%

Healthcare Services 4.7%

Community and Social Services 4.4%

Industry

Higher Education 7.3%

Non-Profit Orgs 6.8%

Hospital and Health Care 6.1%

Business Consulting and Services 5.8%

Software Development 5.7%

Financial Services 5.1%

IT Services and IT Consulting 4.9%

Government Administration 4.3%

Seniority

Senior 31.1%

Entry 24.4%

Director 9.1%

Manager 7.6%

CXO 6.4%

Owner 4.2%

VP 3.6%

Linkedin Stats

(Hootsuite)

  • 56.3% of LinkedIn users identify as men and 43.7% identify as women

  • Over 78% of LinkedIn users are from outside the US

  • LinkedIn has members in 200 countries and regions worldwide but Most of LinkedIn’s traffic comes from the U.S.

  • 30% of U.S. adults use LinkedIn

  • Americans aged 30 to 49 used LinkedIn the most

  • Educated Americans are more likely to use LinkedIn

  • 40% of LinkedIn visitors organically engage with a page every week

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The Digital Cookout

Our first conversation focused on the Pandemic and also mental health.

 

Topic: Communal Mental Health and what those spaces look like for the Black Community. IE. the reason we host a Digital Cookout.

Digital Cookout: Juneteenth

Topic: Over employment & multiple streams of income and if one should be careful when disclosing such things in the workplace.

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The Reunion

Topic: Quiet Quitting + Black Resistance and what are some forms of Black resistance within the workplace that many are exploring today.

The Kickback

Topic: Black women in Hospitality and addressing the Mammy character.

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Blue Personal Objects
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It's important that our impact comes off-line and inspires people in a REAL tangible way.

We are educating and inspiring Black & Brown professionals in and outside of work.

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